How Do We Spell Surveillance, Again?



41

If we can’t spell it, that’s OK too.

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How Do We Spell Surveillance, Again?, 5.5 out of 10 based on 14 ratings

46 Comments, Comment or Ping

  1. mommyagain

    OOOOh my

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    September 5th, 2009

  2. mlk

    Clearly it’s part of a racing set, so the word “track” makes perfect sense. You think the staff at Hot Wheels are complete idiots?

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    September 5th, 2009

  3. NEWT

    HEY!! THIS IS INSIDE A WAL-MART – REEDIN’, RIGHTIN’ AND RITHMATIC PROFICIENCY ARE NOT REQUIREMENTS FOR ASSOCIATES!!
    I MEAN, WHY THE HELL WOULD THEY BE?? ALMOST ALL OF THE CUSTOMERS ARE AS IGNORANT AS THE EMPLOYEES!

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    September 5th, 2009

  4. Gunner

    This is not the only thing I’ve seen misspelled at Wal-Mart. I know a little girl with a University of Iowa cheerleader outfit purchased at Wal-Mart and she’s cheering for the HAWKHYES.

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    September 5th, 2009

  5. Ms.Trin

    My son has this truck. Its spelled wrong on the package but not on the truck. That to me si worse

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    September 5th, 2009

  6. Carlos

    Let me guess… made in China, right?
    If you are expecting spelling to be done right, shouldn’t you strive to make sure your product is made in an English-speaking country???

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    September 6th, 2009

  7. FruityYogurt

    These will wind up at the 99 cent store.

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    September 6th, 2009

  8. Rob T.

    There is a helicopter included so that one can fly around and survey the track during the race. It’s not misspelled, it’s supposed to say ‘track’. The weird thing about this page is the ad for ‘CircuitCity.com’ next to the picture. Didn’t they go out of business?

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    September 6th, 2009

  9. Meagan

    Oh my word. How did they miss that?! It had to go by like 500 people before it got to the stores!!! Come on now people! Speak up!

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    September 6th, 2009

  10. kt

    You morons!!!! We know it is supposed to say “track”. “Surveillance” is spelled incorrectly.

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    September 6th, 2009

  11. Andy B.

    @ROB T.
    Nobody is saying that is should say Truck in stead of Track… I believe that is what you are inferring… we know the word Track belongs there… the word Surveillance is spelled wrong on the package. Shop at WalMart much Rob T.? And yes Circuit City stores are out of business but CircuitCity.com is not.

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    September 6th, 2009

  12. Tim

    The funniest thing about this picture are the comments by people that can’t even find the misspelt word. C’mon, track? The word is right in the title for crying out loud.

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    September 6th, 2009

  13. Duh

    Actually it’s not track that is misspelled, it is SURVEILLANCE that is misspelled on the package.

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    September 6th, 2009

  14. Reading these comments is almost as funny as the seeing the picture.

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    September 7th, 2009

  15. junior

    SURVEILLANCE – this is a real word and the packaging is correct.
    Check out dictionary dot com or wiki or just google the word.

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    September 7th, 2009

  16. Vince

    I think some of the people who comment here also do a lot of shopping at Wal Mart. And @Junior – the picture shows 2 ‘L’s, not ‘IL’

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    September 7th, 2009

  17. Lucy

    Newt~
    Don’t be a douche. Not everyone that works at Walmart is ignorant. I work at Walmart and I’m certainly not ignorant. Don’t be mad because you’re the uncultured-stupid ass-dumb fuck-tool-douche bag king. I’m an educated woman, who happened to be laid off from my career job and HAD to take a job there so bastardize me. So, with that said; get over yourself.

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    September 7th, 2009

  18. Dan Blocker

    Loks right to me.

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    September 7th, 2009

  19. babes

    Ummmmm….this is what happens when we ship American jobs oversees…and the QA folks are asleep on the job here in the US!

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    September 7th, 2009

  20. Mike R.

    While Surveillance is spelled incorrectly, I believe this was intentional. It was a Mattel’s idea of a play-on-words (a poor one at that). It is supposed to be a combination of surveillance and alliance. Since the “ei” sound is only similar (an internal rhyme phoneme) and the rest of the word is identical, less the “i” after the double “l,” the play-on-words did not translate.

    If you don’t believe me, take a close look at the TM stamped after the word surveilliance. They thought they were being clever, which they were. They just did not think about their target audience too closely.

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    September 7th, 2009

  21. Tim

    This is how they spell it in China. ;-)

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    September 9th, 2009

  22. Casey

    babes what I find funny is you spelled overse”a”s wrong.

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    September 9th, 2009

  23. Denny Crane

    That’ll be worth like $3000 to collector someday! We gots to buy that!

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    September 11th, 2009

  24. zzz

    Hey Mike R., read Ms. Trin’s post below, and get a good look at the truck inside the box. They spelled it correctly on the truck. Mattel just screwed up the packaging; it’s not deliberate or clever.

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    September 11th, 2009

  25. smarie

    This was obviously manufactured in Canada. Aay.

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    September 13th, 2009

  26. pam

    I guess they figured most people can’t spell it either so what the hell!

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    September 14th, 2009

  27. ROBB

    Yes, but Wal-Mart doesn’t produce or package these toys, neither do their customers nor their employees. It’s a Mattel product. So why exactly does this make Wal-Mart stupid? Target, K-Mart, or Toys-R-Us could be carrying this product as well.

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    September 21st, 2009

  28. gorkon

    Agree with Robb. This is a Chinese manufacturing error. Not the fault of Walmart. They have the same truck at Target I bet.

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    September 22nd, 2009

  29. Miranda

    Holy shit some of you are stupid.
    Yes Junior we know SURVEILLANCE is a word – survelliance is not.

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    September 22nd, 2009

  30. Tk

    I think Mike R. is the only person (other than myself) who is right here, when saying, matel, did in fact, coin the word “survelliance”. If anything is erroneous here it is my misuse of the comma.

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    September 23rd, 2009

  31. Bob

    There have been a number of misspellings on hotwheels packages and cars over the years. One time they spelled Pontiac , Pontaiac. On a first responder truck it said “fisrt aid” instead of first aid. On the tailgate of a Monster truck is a tribute to our service men, only it said “severed” instead of served. I heard they the tryed to recall that mistake.
    The biggest packaging error is all the cars they put on wrong cards over the years. There must be thousands of those.

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    September 25th, 2009

  32. Jason

    If you pay attention walking through, you can find lots of things mispelled. I wish I could remember the one I saw a little while back.. was in the toy department.. just left a letter out. Must have been cheaper to print less letters…

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    September 28th, 2009

  33. @TK: Please read all the comments before commenting yourself. The box says “surveLLIance” and the actual truck inside the box says “surveILLance”. If they intended to use the misspelled word “survelliance” then why did they spell it correctly on the side of the truck?

    Also, there is no trademark on the word “SURVELLIANCE” or “TRUCK SURVELLIANCE” listed at the US Patent and Trademark Office — http://www.uspto.gov

    This was a spelling error. It was not intentional

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    October 6th, 2009

  34. Jema

    This doesn’t have anything to do w/the actual picture…but I was dropping some kids off at school a few years back, in Ft. Wayne Indiana. And the door the kids were entering had spelled ‘elementary’ wrong!! How does a SCHOOL get away with this…and was I the only one to notice this typo??? Pathetic!!

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    October 7th, 2009

  35. James

    Its supposed to be “track” you geniuses,hot wheels run on a track. Take note of the track behind the helicopter.

    Damn people, seriously?

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    October 18th, 2009

  36. blondecosmocat

    Shame on Hot Wheels? Shame on China!

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    October 19th, 2009

  37. Ben

    People… I don’t want to sound like I’m defending anyone, but… You complain about mispells, and yet I see lots of them in your comments…
    Should I assume you’re all chinese? Or even foreign?
    Usually you make more spelling mistakes in your own language, because you don’t see the error when reading it, the brain tends to see the right word.

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    October 25th, 2009

  38. Jimmy

    It doubles as an ambuLANCE. Purposely done. Fail post.

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    October 29th, 2009

  39. Realdragon

    Spelling surveillance as “survelliance” is a clear sign that this product was “Hecho en Mexico.”

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    November 22nd, 2009

  40. I dare ask

    hmmm. you know i saw a tractor trailer chase on cops one night. i’m beginning to wonder if maybe this is where the driver learned he could outrun a helicopter in a semi and possibly the more valuable lesson to the demographic it seems to be targeted to.

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    November 29th, 2009

  41. Humptulips

    Corporate-grade Epic Fail!

    Dear Mattel: S-U-R-V-E-I-L-L-A-N-C-E! Perhaps you should reintroduce the Speak-N-Spell? And a corporate edition for internal use, as well?

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    December 3rd, 2009

  42. Hotwheels

    I think this is a HOTWHEELS screw up and not a WALMART screw up.

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    May 23rd, 2011

  43. fletch

    I agree with Ben.

    Aoccdrnig to rseerach at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoatnt tihng is taht the frist and lsat ltteer be at the rghit pclae. The rset can be a total mses and you can sitll raed it wouthit porbelm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe. Amzanig huh?

    PS: Hwo’d yuo lkie to run tihs by yuor sepll ckehcer?

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    August 4th, 2011

  44. Shandi

    OK! this is proof that factories have been taken over by foreigners…

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    September 10th, 2011

  45. Kappa

    “sur·veil·lance
       [ser-vey-luhns, -veyl-yuhns] Show IPA
    noun
    1.
    a watch kept over a person, group, etc., especially over a suspect, prisoner, or the like: The suspects were under police surveillance.
    2.
    supervision or superintendence. ” – Dictionary.com

    I’m really not sure what all the fuss is about =/

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    December 19th, 2011

  46. Herman Retgev

    I’d buy the rack and keep them for ten years then sell them on eBay as a collectors item.

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    December 29th, 2011

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